Our sustainability concept

Our sustainability concept

1. Use existing materials


For our small series we can use existing textiles, some of which are absolutely exclusive. We work with manufacturers and dealers who have developed their own concept for this purpose.

2. No overproduction


We only produce as much as the market demands. Returns will under no circumstances be destroyed.

3. Self-image


In our opinion, anyone who designs, develops and produces fashion today should have criteria for a sustainability concept as a matter of course. We therefore do not present this concept as a marketing advantage; for us it is not what makes our pieces special. We control ourselves, our actions, we weigh things up. Not everything can currently be solved 100% to the benefit of the planet. That's why we compensate for our CO2 balance, for example. About our Commitment to climate protection read here.

4. Longevity


We are of the opinion that a piece that is worn for a long time has a higher sustainability value than a piece that no longer pleases after a short time, is out of fashion, or fails for other reasons. That’s why we consciously use synthetic fibers. The maxim applies: as little as possible and as much as necessary. Where development makes it possible, we use recycled materials.
What is the advantage of synthetic fibers? They give the materials better color stability, prevent premature wear and create elasticity. This is very important for heavily used clothing.
You can find out more about our fabrics here.

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5. The short route


We see ourselves as European. We buy our basic materials across Europe and our fashion should also be available in Europe. We primarily focus on the shortest route:
We only look for what we cannot find or produce in Germany in our neighboring countries.


Our shipping is climate-neutral via DHL.

6. Grass paper packaging


We use cardboard boxes made from grass cardboard. Here, wood is saved for making cardboard by using fast-growing grass. Each grass box contains a portion of recycled cardboard. Where we cannot use this interesting new material, we resort to recycled cardboard. In our packages you will not find any unnecessary advertising or giveaways in plastic packaging. We want to convince you with our quality and the exclusivity of our pieces.

7. Invoice by email


Also for reasons of sustainability, you will only receive our invoice by email.

I love the shop. Convincing and stylish.


“The attention to detail, the special fabrics, the sophistication of the looks and also sustainable. I'm excited."

N.N., Berlin

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